Measure before proposing
An audit of the real export costs little and frequently redirects the project. Proposing before measuring is guessing with an invoice.
The company · HE 497191
About QUORATH LTD
A Cyprus engineering company working on the layer of commerce nobody photographs: catalogues, integrations and the logic underneath.
01 — Our story
Why we work below the storefront
Almost every commerce problem escalated to us as urgent turns out to have started in the product data two years earlier.
Storefronts get rebuilt every few years. The catalogue underneath usually does not — it accumulates. New categories are bolted on, units drift, the same product arrives twice under different supplier names, and one day the filters stop being useful and nobody can say exactly when that happened.
QUORATH works on that layer. It is less visible, harder to demonstrate in a pitch and considerably more consequential than the design refresh that usually gets funded instead.
We start every engagement with a measured audit of the real data, because it is cheap, fast and regularly changes what the client thought the project was.
- Registered EU company — Republic of Cyprus
- Backend and data layer, not storefront templates
- Source code and documentation transfer to the client
Company
QUORATH LTDPrivate limited company, Republic of Cyprus
Reg. number
HE 497191Department of Registrar of Companies
Registered office
Georgiou Karaiskaki 11-13Carisa Salonica, Office 102, 7560 Pervolia, Larnaca, Republic of Cyprus
Director
George ZouridesSole director
Activity
Commerce platforms & softwareCatalogue systems, integrations, applied AI
Languages
English & GermanCorrespondence and delivery
02 — What drives us
Three rules we actually apply
Values are cheap to write down. These are the ones that cost us something when we follow them.
AI with a before and after
Every AI component has to show the manual hours it removed. If it cannot, it is a demo, not a system.
Structure that outlives us
The product model is designed to absorb new categories and channels without a rebuild, because rebuilds are what we are usually called in to repair.
03 — Leadership
The person behind the company
George Zourides is the director of QUORATH LTD and is accountable for what the company commits to.
The audit that opens each engagement is deliberately small so that saying "this does not need a platform project" stays an easy thing to do.
The working rule
Never propose a build before you have measured the data it will run on.
Let’s talk
A catalogue that has outgrown its structure?
Send an export and the number of products. An audit answers more in two weeks than a workshop does in two months.